A Professional Guide to the Business of Advocacy
A primer on conducting business in advocacy and public affairs focusing on the tools and best practices of successful practitioners, organizations, and consultants.
Government affairs continues to expand and grow as more organizations see the value in having a seat at the table and governments take bigger roles in our daily lives. The business of advocacy continues to evolve alongside these changes and government affairs professionals need to not only know the ins and outs of the political process but also the intricacies of running an effective advocacy operation.
Together with The Advocacy Association, we bring you a primer on best practices and thought leadership on conducting business in advocacy and public affairs focusing on the tools, technology, and techniques of successful practitioners, organizations, and consultants.