The ROI of Advocacy

It’s time to redefine how organizations approach advocacy. For years, advocacy has been viewed through a prescriptive lens regarding only the grassroots and grasstops functions within government affairs teams. In today’s digital age of politics and activism, the role of advocacy needs to be redefined as it rapidly is defining the brand reputation, identity, and future of organizations within their respective industries.

Download this white paper to learn how to place advocacy within the broader issues management space, to present how teams can discover the ROI of their advocacy efforts, and to demonstrate how those efforts align with the goals and objectives within the government affairs, external affairs, communications, and legal teams.

To learn more about FiscalNote’s grassroots and grasstops advocacy solutions, click here.